We put on a one-day Italian Sporting Bike show in collaboration with Alpinestars and Moto Borgotaro. And now we’ve launched comprehensive (and interactive) show coverage chronicling the event.
If a world-class, Guggenheim-grade motorcycle museum installation isn’t enough, we’ll also be kicking off a special week-long Alpinestars popup shop right next to Union Garage.
According to the latest industry statistics, female riders account for about 13% of motorcyclists in the U.S. (That figure goes up to 25% if you factor in those riding as passengers too). We’re all about growing those numbers in any way we can, and are dedicating this weekend to riders of the fairer sex—through a store-wide sale, an inspirational Ride Report presentation in-store Saturday Night, and a Sunday morning ride out (guys are welcome too, but only as a plus-one).
Join us this Saturday, April 22, 2017 for a live presentation by our friends Matias Corea and Joel Estopà, who are fresh back in New York after just completing an epic six-month journey from Brooklyn, NY, to the end of the Earth—Ushuaia, Argentina.
Now in its eighth year the motorcycle exhibition extravaganza known as The One Moto Show has developed its own distinct brand of whiphlash—in the best kind of way.
With so many great custom motorcycle shows happening around the country, spawning a builder-culture that is fast chopping and bobbing these old bikes out of existence, the spirit of the original designs sometimes get lost.
5 artists. 4 Urals. 3 wheels. 2 Years. One Unbelievable Road Trip.
Union Garage & Moto Borgotaro are proud to present a BMW Airhead Retrospective, a bike show honoring the original air-cooled bikes to come out of Bayerische Motoren Werks.